online profile

Indie Authors Café Review

Thanks to our great author speakers Seoras Wallace, Terry H Watson and Gordon Cassells – Business Consultant our Indie Author Café was an entertaining, educational and fun day in Waterstones, Sauchiehall St Glasgow on Sunday 26thMay 2019.

The session was filled with Scottish history lessons on Wallace the Legend Of Braveheart; crime fiction from Terry; and help for writers with their online profile. If you missed it, you can watch the video on our events page.

It was also a day of synchronicity. One family group of writers stumbled upon our event “by accident” and now see the possibilities for publishing.

Two young fantasy writers got introduced to author Claire Hastie who has published her first book in same genre. One of the young writers has now applied to Calum’s Legacy opportunity for 16-25 year olds.

How is this for synchronicity though – two ladies had been trying to meet each other for months discovered they were sitting next to each other! One is writing a book about bras (yes you read that right) and the other is the most qualified bra fitter in Scotland as well as an editor and writer.  Sometimes the universe conspires to bring people together and Indie Author Café seems to have fabulous energy that draws creatives in to start the seed of ideas growing into books. We love it.

Come and check us out next month Sunday 30thJune 2019 from 1pm.


Tips for working with bloggers

This ‘Tips for Working with Bloggers’ post was written by Sharon Bairden, our guest at Waterstones in April.

  1. We are people too! Most of us work and juggle life around blogging, it is our hobby and while it might feel like we are online 24/7 – we cannot always immediately respond to requests.
  2. Check out our blogs – don’t just send mass emails out with a generic “Dear Blogger…” heading, what does our review policy say? Make the email personal
  3. Check what genre we accept for review, if we don’t review dinosaur sci-fi then an email from an author telling us we will change our mind after seeing their book isn’t going to sway us!
  4. It’s ok to maybe follow up an email a couple of weeks later but don’t hound the blogger
  5. If you are arranging a blog tour – what’s your motivation? If it is to increase sales to the JK Rowling level then you are likely to be disappointed. It is impossible to tell how many sales are a result of a tour; but what a tour does for you is raise the profile of you and your work. The review is always there and bloggers have followers who dip in and out of their blog, so they might click on buy at a later stage.
  6. You can arrange blog tours yourself, but they are a lot of work, use a tour organiser who has access to bloggers who are likely to enjoy your genre; they take all of the work out of it for you.
  7. Social media – it might be your idea of hell but it needs to be done! Engage with your readers and reviewers – if they tweet you, tweet back; if they write on your Facebook page respond – you have no idea the buzz that readers get when a real live author responds to them!
  8. Don’t take “negative” reviews personally. Most of the bloggers I know don’t post reviews about books they didn’t enjoy, they want to talk about books they love. However, some bloggers do post about all the books they read. The majority of them are highly professional in their approach and give a fair critique and will point out what worked for them. We all know that one man’s meat is another man’s poison. They are being fair, remember that. If you are unlucky enough to come across a blogger who makes a personal attack on your book then ignore them, step away from them – they are not worth your time! Most bloggers despise this type of behaviour too, it says more about them than about your book.
  9. NEVER pay for a review from a blogger – if someone contacts you and gives you a price list for reviews – walk away – this is a huge NO for the book blogging community (this is not the same as BT organisers – you are paying for their organisation and admin)
  10. If you want a blogger to review their book and they have agreed it is courtesy to send them a review copy
  11. Never send out copies of your book in an initial email, there are a lot of unscrupulous people out there and plenty of pirate sites just waiting for this!
  12. Always check the blog – is it a good fit for you? What are the quality of reviews like, do you like the style of review?

 

My three top blog tour organisers to work with:

Anne Cater http://randomthingsthroughmyletterbox.blogspot.com/p/services-to-publishers-authors-blog.html

Sarah Hardy https://bytheletterbookreviews.com/botbspublicity-promo-services/

Rachel Gibley  https://www.rachelsrandomresources.com/